Skip to Content

9 Best Estee Lauder Competitors to Check Out in 2024!

9 Best Estee Lauder Competitors to Check Out in 2024!

Estee Lauder Competitors: Ladies and gentlemen, gather 'round the vanity mirror because we're about to dive into a world of glamour, sophistication, and fierce competition in the beauty industry. 

Estee Lauder, the iconic beauty giant, has been making waves for decades. But guess what? 

There's a whole brigade of beauty brands vying for the top spot in the cosmetics cosmos. 

In this article, we'll introduce you to some of the most prominent competitors of Estee Lauder, each with its unique charm and allure. 

So, let's embark on this cosmetic journey and explore the beauty world beyond Estee Lauder's shimmering empire!

List of Estee Lauder Competitors

1. Clinique

Clinique Estee Lauder Competitors

Clinique is your go-to brand for dermatologist-developed skincare and makeup products. 

It's all about combining beauty with science.

Key Highlights

  • Customized Skincare: Clinique is renowned for its 3-Step Skin Care System tailored to individual skin types.
  • Fragrance-Free: Their products are allergy-tested and fragrance-free, making them suitable for sensitive skin.
  • Innovative Makeup: Clinique's makeup line boasts vibrant shades and long-lasting formulas.
  • Skin Health First: The brand emphasizes the importance of healthy skin as the foundation for flawless makeup.
  • Expert Advice: Clinique offers personalized beauty consultations to help you find the perfect products for your needs.


Clinique's fees vary depending on the product, country of purchase, and retailer. 

Here are some examples of Clinique's fees in India:

  • Shipping fee: ₹100 for orders under ₹2,000 and free shipping for orders over ₹2,000
  • Return fee: ₹100 per item returned
  • Gift wrapping fee: ₹100 per gift wrapped item

2. Bobbi Brown

Bobbi Brown

Bobbi Brown is all about enhancing natural beauty with cosmetics designed to empower and boost confidence.

Key Highlights

  • Signature Nude Look: Bobbi Brown is famous for its “natural look” makeup philosophy, celebrating authenticity.
  • High-Quality Formulas: Their makeup and skincare products are known for their luxurious, skin-friendly ingredients.
  • Artist Collaborations: The brand frequently collaborates with renowned makeup artists, ensuring cutting-edge products.
  • Customizable Palettes: Bobbi Brown offers customizable palettes, allowing you to create your perfect makeup combinations.
  • Educational Resources: They provide tutorials and beauty tips to help customers master their makeup techniques.


Bobbi Brown charges a shipping fee of ₹100 for orders under ₹2,000 and offers free shipping for orders over ₹2,000. They also charge a return fee of ₹100 per item returned and a gift wrapping fee of ₹100 per gift wrapped item.

3. Aerin Beauty

Aerin Beauty

Aerin Beauty, founded by Aerin Lauder (yes, of the Estee Lauder family), specializes in elegant, effortless beauty products.

Key Highlights

  • Timeless Elegance: Aerin Beauty products exude an understated, classic elegance.
  • Luxury Perfumes: The brand offers a range of exquisite fragrances inspired by different moments and emotions.
  • Effortless Beauty: Aerin's cosmetics aim to enhance natural beauty without a heavy-handed approach.
  • Home Decor: Aerin also dabbles in home decor, infusing beauty into every aspect of life.
  • Elevated Packaging: The brand's packaging is as beautiful as the products themselves, making them collector's items.


Aerin Beauty fees in India:

  • Shipping fee: Varies depending on the retailer and the weight and size of your order.
  • Import duties and taxes: Varies depending on the value of your order and the specific products you are importing.

4. L'Oréal


L'Oréal is a global beauty giant known for its diverse range of cosmetics, skincare, and haircare products.

Key Highlights

  • Global Presence: L'Oréal is one of the world's largest beauty companies, serving customers worldwide.
  • Affordable Variety: The brand offers a wide range of products at various price points, making beauty accessible to all.
  • Research & Innovation: L'Oréal invests heavily in research to bring cutting-edge beauty solutions to the market.
  • Inclusive Beauty: They emphasize diversity and inclusion in their product offerings and campaigns.
  • Sustainability Commitment: L'Oréal is committed to sustainability and ethical practices in the beauty industry.


L'Oréal's products cover a broad price spectrum, from budget-friendly to premium. Shipping fee is around ₹100 for orders under ₹2,000 and free shipping for orders over ₹2,000.

5. Shiseido


Shiseido is a Japanese beauty brand renowned for its skincare, makeup, and fragrance lines.

Key Highlights

  • Japanese Heritage: Shiseido draws inspiration from Japanese culture and innovation in its product development.
  • Advanced Skincare: The brand's skincare products are known for their science-backed formulations.
  • Artful Makeup: Shiseido's makeup products are crafted with artistic precision and a touch of Japanese minimalism.
  • Inclusivity: They offer a diverse range of shades and formulations to cater to a wide customer base.
  • Beauty Rituals: Shiseido encourages the incorporation of beauty rituals into daily life for holistic well-being.


Shiseido products span a range of price points, making them accessible to various budgets.  The prices are mainly ranging from ₹1,900 to ₹12,000 in India.

6. Smashbox


Smashbox is a cosmetics brand that thrives on creativity, offering makeup designed for photography.

Key Highlights

  • Photo-Ready Makeup: Smashbox products are developed with a focus on looking flawless in photos.
  • Artist Collaborations: The brand frequently collaborates with makeup artists and influencers.
  • Cruelty-Free: Smashbox is committed to cruelty-free and vegan-friendly formulations.
  • Primers Galore: Their range of primers is extensive, ensuring a smooth canvas for makeup application.
  • Bold Collections: Smashbox often releases bold, trendsetting collections for makeup enthusiasts.


Shipping and handling fees may apply to orders placed on the Smashbox website.

Smashbox products are typically priced in the mid-range to high-end category. Some examples include:

  • Photo Finish Primer: ₹2,650
  • Super Shock Shadow: ₹1,900
  • Be Legendary Lipstick: ₹2,450
  • Full Exposure Mascara: ₹2,450

7. GlamGlow


GlamGlow is the skincare brand that aims to give you Hollywood-worthy skin with its masks and treatments.

Key Highlights

  • Hollywood Magic: GlamGlow's products are inspired by the beauty secrets of Hollywood celebrities.
  • Instant Results: Many of their masks provide visible results in just minutes.
  • Unique Ingredients: The brand incorporates unique ingredients like charcoal and volcanic rock into its formulations.
  • Youthful Radiance: GlamGlow focuses on promoting youthful, radiant skin with its products.
  • Instagram-Worthy: Their packaging and products are highly Instagrammable, making them a hit with influencers.


GlamGlow's products are typically in the mid-to-high price range due to their premium quality. The fees and pricing in India:

  • No specific fees, but shipping and handling may apply.
  • Product prices range from ₹4,400 to ₹5,583.

8. MAC


MAC, short for Makeup Art Cosmetics, is a beloved cosmetics brand known for its bold, artistic approach to makeup.

Key Highlights

  • Artistry-Focused: MAC products are developed with makeup artists and creativity in mind.
  • Vibrant Shades: The brand offers an extensive range of shades and textures for makeup lovers.
  • Inclusivity: MAC is celebrated for its diverse range of foundation shades and inclusive campaigns.
  • Limited Edition Collections: MAC frequently releases limited edition collections that become collector's items.
  • Pro Membership: Makeup professionals can benefit from MAC's Pro Membership program for discounts and exclusives.


MAC products are typically priced in the mid-range to high-end category. Here are some examples of MAC product prices in India:

  • Studio Fix Fluid Foundation: ₹3,200
  • Powder Kiss Lipstick: ₹2,700
  • Fix+ Setting Spray: ₹2,500
  • M.A.C Extra Dimension Skinfinish Highlighter: ₹3,400

9. Tom Ford

Tom Ford

Tom Ford Beauty is the epitome of luxury, offering a range of cosmetics, fragrances, and skincare products.

Key Highlights

  • Luxury Personified: Tom Ford's beauty line exudes opulence and extravagance.
  • Signature Fragrances: The brand is renowned for its captivating fragrances, which are a hallmark of sophistication.
  • Elegant Packaging: Tom Ford products are housed in sleek, elegant packaging that's perfect for gifting.
  • Highly Pigmented: Their makeup products are known for their intense pigmentation and long-lasting wear.
  • Skincare Excellence: Tom Ford's skincare line focuses on high-quality ingredients for optimal results.


Tom Ford Beauty is a luxury brand with products that reflect its premium positioning. Here are some examples of Tom Ford Beauty product prices in India:

  • Traceless Perfecting Foundation: ₹6,800
  • Soleil Glow Bronzer: ₹5,800
  • Lip Color Matte: ₹4,600
  • Eye Color Quad: ₹6,400

Final Words

There you have it, a tantalizing glimpse into the world of Estee Lauder's competitors. 

Each brand brings its unique flair to the beauty industry, from luxurious skincare to artistic makeup. 

So, whether you're a skincare aficionado, a makeup maven, or simply looking to elevate your beauty game, there's a competitor to Estee Lauder that's bound to capture your heart—and your beauty routine!


Are these Estee Lauder competitors available worldwide?

Yes, many of these beauty brands have a global presence, making their products accessible to customers worldwide.

Do these competitors offer cruelty-free and vegan-friendly products?

Some of these brands, like Smashbox and Shiseido, are committed to offering cruelty-free and vegan-friendly options in their product lines.

Are there options for budget-conscious consumers among these competitors?

Yes, several of these brands, such as L'Oréal and MAC, offer a range of products at different price points to accommodate various budgets.

Do any of these competitors focus on eco-friendly or sustainable practices?

While sustainability practices vary, some brands, like Bobbi Brown and L'Oréal, have made commitments to sustainability and ethical initiatives in the beauty industry.

Are there rewards or loyalty programs offered by these beauty brands?

Yes, some brands, like Clinique and MAC, offer rewards or loyalty programs that provide perks and discounts to loyal customers.