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11 Brands like Lilly Pulitzer: Discover Similar Fashion Icons!

11 Brands like Lilly Pulitzer: Discover Similar Fashion Icons!

Brands like Lilly Pulitzer: We have so many brands selling streetwear, minimal wear, and formal wear, but what about casual wear? Like, comfortable outfits you wear to places like beaches, resorts, and wherever you can relax. 

Of course, we have a variety in the market. But, if you are specifically looking for some brands with good quality products, affordable prices, and colorful shades, then you must cross paths with Lilly Pulitzer, a designer-founded brand specializing in women’s resort wear, swimwear, and dresses. 

Now, you can buy once or twice from it, but continuing to shop from one place all the time might not sound pleasant for all, and for that exact group of customers — we have curated a list of the best brands like Lilly Pulitzer, to help you get all the colorful outfits you want to show off. 

List of Brands like Lilly Pulitzer:

1. Tuckernuck


Tuckernuck is here for those who are not looking for bright shades of red, orange, yellow, and green, but the same shades in darker tones. With affordable prices and fair quality, it is one of the most recommended options to shop for special occasions and festivals.

Moreover, the label offers a good variety of categories, such as home, gents, kids, sport, clothing, shoes, and accessories, and while you are on it, you can also have a look at its special designers’ list and gifts collection for everyone.

Key Highlights 

  • There are always guides and sales available on its official online stores. 
  • You can check the star rating and reviews by previous customers on its online stores before buying.
  • It offers a convenient interest-free payment method through PayPal.

2. J.Crew 


Since 1992 — J.Crew has been one of the oldest and most internationally popular brands mentioned in the article. Known for a good variety of styles and aesthetics, it is here with a good variety to shop from including clothes, shoes as accessories, and more stuff for men, women, and kids.

Not exactly for beaches, but its collections can surely help you relax when you are on a peaceful and relaxing trip to resorts and vacation homes.

Allowing you to breathe comfortably, the quality of the products is renowned for being better than most of the brands, while prices are set for a middle-class customer. 

Key Highlights

  • Every season education brings a new collection, and you can always shop for these exclusives from its official stores. 
  • There are special pages for gifts, bestsellers, top-rated products, and sale items.

3. Farm Rio 

Farm Rio

Farm Rio from Brazil claims to help you dress and happiness – a women’s clothing and lifestyle brand here to help you express your creativity, joy, and fun. 

At Farm Rio, one can easily notice vibrant and bright combinations and shades with almost every item. While the bold outlooks stand out, the quality is fair for the reasonable price you pay. 

As for the categories you can shop from, the list mainly includes dresses and knitwear, with detailed categories for rompers, bottoms, shirts, blouses, tops, and more. 

Key Highlights

  • The pricing for most of the products starts from XXS to XL. 
  • It ships to almost every country globally, including Argentina, Australia, Bahamas, Belgium, Brazil, Canada, China, Denmark, Dominica, Egypt, and more.

4. J. McLaughlin 

J. McLaughlin

J. McLaughlin is a retail platform that claims to be a destination to illustrate your style and aesthetic. It offers clothing categories for both  genders, whether you are looking for a casual style, a glam outfit, or a comfortable outlook for your trip.

At J. McLaughlin, you can shop through multiple categories for both genders, mainly from puffers, pants, skirts, pajamas, shoes, boots, etc for women – and shirts, jackets, pants, ties, socks, etc, for men. 

Key Highlights

  • There’s a special section for accessories on its online stores, where you can peacefully have a look at all the subsections for each gender. 
  • Many clothing items come in a variety of colors and designs.
  • You can use the interest-free payment method through PayPal to pay in 4 installments.

5. Vineyard Vines 

Vineyard Vines

Vineyard Vines is another American clothing and accessory retail company, founded in 1998. It is popular for its luxe collections of hats, belts, shirts, ties, swimwear, shorts, and bags for men, women, and kids.

Additionally, Vineyard Vines is totally casual overall, as you can find all sorts of colorful combinations in its collections.  Along with that, with prices pushed down to reasonable, the quality sure is fair and square — letting you move around comfortably. 

Key Highlights

  • While shopping in its online stores, you can have a look at the special Cashmere shop offering collections for both genders. 
  • The majority of the products online come with color options.
  • The sizing ranges from XXS to 3X.
  • You can pay in 4 interest-free installments through PayPal. 

6. Alice and Olivia 

Alice and Olivia

Alice and Olivia, also mentioned as Alice + Olivia, is here with its contemporary and modern design clothing for females. From festival looks to vacation spots, Alice and Olivia offers a wide variety of collections to go perfectly with every mood and theme.

With quality on-point for a luxury brand, the prices are fair. As for what you get to shop from, dresses, tops, pants, coats, jumpsuits, jeans, sweaters, shorts, classics, matching sets, accessories, and more categories are added to the list. 

Key Highlights

  • You have an option of paying interest-free payments through Affirm. 
  • Many items in its online stores offer color and design options. 

7. Draper James 

Draper James

Draper James is another trusted clothing brand by an actress named Reese Witherspoon. It is focused on southern roads and personal style, a classic American theme with an additional touch of feminine and pretty.

With Draper James, one gets to face 3 major categories – which are further subdivided into subsections such as extended size, mini, sport, lounge, pajamas, jackets, jewelry, handbags, hats, sunglasses, sweaters, florals, casual, etc, altogether.

Key Highlights

  • The rating and review feature on its online platforms helps in decision-making.
  • The size ranges from XS to XXL. 
  • You can mostly find the same patterns and prints on other designs, like a shirt and top with the exact same color and design.

8. Gretchen Scott 

Gretchen Scott

Gretchen Scott is another brand focusing on women’s fashion and stylish clothing. Like many mentioned evolve, it also focuses on the vibrant side of the world, with designs and patterns mostly showcasing nature — like leaves, flowers, and more. 

At Gretchen Scott, you can explore a good variety of clothing categories, such as blouses, tunics, shirts, pants, shirts, jackets, coats, accessories, and more – with special categories for specific weathers like cool and warm, respectively. 

Key Highlights

  • Along with the deals and offers being available, almost all the time of the year, there’s a special section for sale items on its online stores.
  • Many products come with our variety of designs and colors.
  • The size ranges from XXS to XXXL. 

9. Kenny Flowers 

Kenny Flowers

Kenny Flowers is highlighted for its leisure collection, offering an expansive variety of men's and women’s swimwear, resort, tennis, golf, and matching kids outfits, a long bunch of collections. 

As you might have guessed after reading the name, the brand has multiple beautiful designs of flowers and nature to disclose – with its color combinations attracting no less attention. 

Moreover, one of the most unique things about Kenny Flowers that we noticed there was a special section on its website and app, where you could shop by destination. Yes, you read correctly, and the destinations included were the Caribbean, Mexico, Maldives, Bahamas, Bali, and more. 

Key Highlights

  • The pricing ranges from XS to XXL.
  • You can decide if you’d like to buy the product or not after going through the ratings and reviews sections available on both of its online stores.

10. Sail to Sable

Sail to Sable

Sail to Sable is a lifestyle brand – more like a boutique agency specializing in women’s clothing. Here, you can see multiple mixtures of chic and bright styles, allowing you to be comfortable in casual wear and authentic in formal.

Additionally, while you can shop across a good bunch of categories, such as dresses, sweaters, bottoms, pajamas, accessories, tops, etc, Sail to Sable also allows you to explore its exclusive collections. 

Key Highlights

  • You can shop the sale products all the time of the year.
  • You will find a variety of colors and patterns for many products.

Final Words

We know that barely a couple of brands mentioned completely focused on one or two specific categories for beach and such occasions. 

However, if you don’t believe us, then have a look at all the ratings and opinions on the Internet that talk positively about how these brands, about offer comfortable collections to not only help you dance in joy but even if you sleep in the same clothes after a long day – you’ll get a good night’s sleep. 

With that said, we have reached the end of the article, and hope our list of the best brands like Lilly Pulitzer was helpful to you. 

Frequently Asked Questions 

Who are Lilly Pulitzer competitors?

Tuckernuck, J.Crew, Farm Rio, J.McLaughlin, Vineyard Vines, Alice and Olivia, Draper James, Gretchen Scott, Kenny Flowers, and Sail to Sable are some of the top Lilly Politzer competitors – all known for bold, vibrant, and comfortable designs. 

What are other brands like Lilly Pulitzer?

Draper James, Kenny Flowers, Tuckernuck, Gretchen Scott, J.Crew, Vineyard Vines, Sail to Sable, Alice and Olivia, Farm Rio, and J.McLaughlin are some of the other brands likely Pulitzer for good quality, bright, and reasonable collections. 

Are there more good clothing brands similar to Lilly Pulitzer?

Yes, there are many more good clothing brands, similar to Lilly Pulitzer, and the list includes Vineyard Vines, Sail to Sable, Draper James, Gretchen Scott, J.McLaughlin, J.Crew, Kenny Flowers, Alice and Olivia, Farm Rio, and Tuckernuck.